A small team that got tired of boarding in slide decks

CineoBoard started on a commercial shoot where the script, the board and the shot list lived in three different files. By the second revision round none of them agreed with each other, and the crew shot from the version that happened to be printed.

We built the first version for ourselves: one document where a script change moves the frames, and a frame change updates the shot list. Directors we showed it to asked for logins, so we turned it into a product and started charging for it. That subscription revenue is the only money in the company — there are no investors setting a growth target for us.

We are four people: two of us come from directing and producing short-form commercial work, two from building software. We answer support ourselves, which is why the reply usually comes from someone who can also fix the bug.